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In this privacy policy, we inform you about the processing of personal data when using this website.

Person in charge

Responsible for data processing is

Saraath Chandra, CEO of Serona GmbH, Eibenweg 6, CH-5620 Bremgarten-West

Personal data

Personal data means any information relating to an identified or identifiable natural person (hereinafter referred to as “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more special features that express the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

Data when visiting the website

If you use this website only to obtain information and do not provide any data, then we will only process the data necessary to display the website on the Internet-enabled device you are using. These are in particular:

  • IP address
  • Date and time of the request
  • Amount of data transferred in each case
  • the website from which the request comes
  • Browser type and browser version
  • Operating system

The legal basis for the processing of this data are legitimate interests in accordance with Article 6(1)(a) OF the European Legal Party. 1 letter f) GDPR, in order to enable the presentation of the website in principle.

In addition, you can use various services on the website, in which further personal and non-personal data are processed.

Your rights

As a data subject, you have the following rights:

  • You have a right of access to the personal data concerning you that the controller processes (Art. 15 GDPR),
  • You have the right to have the data concerning you corrected if it is stored incorrectly or incompletely (Art. 16 GDPR),
  • You have the right to erasure (Art. 17 GDPR),
  • You have the right to request the restriction of the processing of your personal data (Art. 18 GDPR),
  • You have the right to data portability (Art. 20 GDPR),
  • You have a right to object to the processing of personal data concerning you (Art. 21 GDPR),
  • You have the right not to be subject to a decision based solely on automated processing – including profiling – which has legal effect on you or similarly significantly affects you (Art. 22 GDPR),
  • You have the right to complain to the competent supervisory authority in the event of a suspected breach of data protection law (Art. 77 GDPR). The supervisory authority is responsible at your usual place of residence, workplace or at the place of the suspected violation.

Use of cookies

When you visit the website, cookies may be stored on your device. Cookies are small text files that are stored by the browser you are using. Cookies cannot run programs or transmit viruses to your device. However, the entity that sets the cookie may receive certain information about it. Cookies are used to make the website more user-friendly. With the help of cookies, for example, the device with which this website was accessed can be recognized when it is called up again.

The setting of cookies can be restricted or prevented by the browser settings. For example.B only the acceptance of cookies originating from third parties can be blocked or the acceptance of all cookies. However, as a result of blocking, all functions of this website may no longer be usable. In the further text of this data protection declaration, we inform you specifically at which points and for what purposes cookies are used on the pages.

Privacy Policy for Google Analytics

This website uses Google Analytics, a web analytics service provided by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. For this purpose, Google places cookies on the device. These enable an analysis of website usage. The information collected is usually transmitted to a Google server in the USA and recorded there – including the IP address. Google Analytics is set in such a way that IP addresses are only stored anonymously. Due to this setting, Google shortens the IP addresses collected within member states of the European Union or in other contracting states of the Agreement on the European Economic Area before storage. Google uses the collected information to evaluate the use of the websites and to create corresponding reports. Google Analytics is set in such a way that the data is deleted within 14 months of its creation.

The processing of the data is carried out on the basis of Art. 6 para. 1 UAbs. 1 letter f) GDPR with the legitimate interest in improving this website offer.The setting of the analytics cookie can be prevented by setting the browser so that it rejects all cookies. However, this may affect the possibilities of using this website. The collection of data by Google may also prevent the installation of the following browser plug-in: https://tools.google.com/dlpage/gaoptout?hl=de. The collection of data by Google Analytics is also prevented by clicking on the following link. This sets a corresponding opt-out cookie: Deactivate the collection of data by Google Analytics for this website.

Further information on Google’s data protection can be found at: https://www.google.com/intl/de/analytics/privacyoverview.html.

Privacy Policy for Google AdSense

This website uses Google AdSense, a service of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. Google AdSense enables the integration of advertising on websites. For this purpose, Google places cookies (small text files) on the device or displays web beacons (invisible pixels). These enable an analysis of website visits. Thanks to the ad preferences cookies, Google and its partners can serve advertisements to users based on visits to this website or other websites. The information collected is usually transmitted to a Google server in the USA and stored there – including the IP address. Google may share this information with third parties.

The processing of the data is carried out on the basis of Art. 6 para. 1 UAbs. 1 letter f) GDPR with the legitimate interest in improving the website offer such as advertising.

The setting of the AdSense cookie can be prevented by setting the browser by rejecting all cookies. However, this may affect the possibilities of using this website. You can also opt out of personalized advertising on the following page: https://adssettings.google.com/anonymous.

Further information on data protection by Google can be found at: https://www.google.com/intl/de/analytics/privacyoverview.html.

Privacy Policy for Facebook

This website uses social media functions from Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. You can use the Facebook Like buttons integrated with it – Facebook Like button – to share content on the Facebook social network. The legal basis for the processing of the data is Art. 6 para. 1 para. 1 letter f) GDPR, the legitimate interest in optimising the website offer. When you call up a page with an integrated Facebook Like button, a connection is generally established between the browser used and the Facebook servers. In order to prevent this immediate connection, this website uses a solution in which this transmission only takes place when the Facebook Like button is pressed. Only when the Facebook Like button is pressed for the second time, data is transmitted to Facebook. If you have a Facebook account, this data can be linked to it. If you do not wish this data to be assigned to your Facebook account, please log out of Facebook before visiting our site and delete the cookies in your browser. Facebook has submitted to the data protection agreement “Privacy Shield” between the USA and the EU. You can find out more about Facebook’s data protection at https://de-de.facebook.com/privacy/explanation.

Privacy Policy for Twitter

This website uses social media functions from Twitter, Inc., 1355 Market St, Suite 900, San Francisco, CA 94103, USA. You can use twitter buttons – tweet button – to share content on Twitter’s social network. The legal basis for the processing of the data is Art. 6 para. 1 para. 1 letter f) GDPR, the legitimate interest in optimising the website offer. When you call up a page with an integrated tweet button, a connection is generally established between the browser used and the Twitter servers. In order to prevent this immediate connection, this website uses a solution in which this transmission only takes place when the tweet button is pressed. If you have a Twitter account, this data can be linked to it. If you do not wish this data to be assigned to your Twitter account, please log out of Twitter before visiting the site and delete the cookies in your browser. Twitter has submitted to the data protection agreement “Privacy Shield” between the USA and the EU. You can find out more about Twitter’s data protection at https://twitter.com/privacy.